As Apple aficionados eagerly await the release of the highly anticipated iPhone 15, the tech giant has temporarily closed its online store, a move that has become customary on the day of major device pre-orders. The digital storefront, known to millions worldwide, will remain inaccessible until 5 am Pacific Time and 8 am Eastern Time, when it reopens to accommodate the influx of iPhone 15 pre-orders.
Apple’s decision to shutter its online store ahead of a significant product launch is a tradition that never fails to stir excitement. Replacing the familiar interface with a simple yet tantalizing message—”We can’t wait either”—Apple leaves users eagerly counting down the minutes until they can place their orders.
The online store’s closure is not limited to iPhone-related purchases; it extends to all Apple devices, even those that have been available for some time. This year, it includes recently unveiled offerings such as the Apple Watch Series 9 and the Apple Watch Ultra 2, which made their debut during the September 12 event.
One noteworthy consequence of this temporary closure is the inability for buyers to pre-configure their desired iPhone 15 models. Prior to the shutdown, prospective customers could meticulously select their preferred model, color, storage capacity, and financing options, saving their choices for a seamless pre-order experience.
However, with the closure in effect, these configurations are temporarily suspended. Buyers must wait until the pre-order window opens to make their final selections. Anticipating a surge in demand, Apple enthusiasts are advised to act swiftly, as certain models may quickly sell out.
In the event that a preferred iPhone 15 model does sell out during the initial pre-order rush, Apple assures customers that these models will be replenished. Fortunately, there is no indication of the significant delays experienced during the iPhone 14 launch, although the exact timeline for restocking remains uncertain.
Come the day of pre-order deliveries—Friday, September 22, 2023—Apple’s retail stores are expected to have ample stocks of the entire iPhone 15 range. While advanced configuration options may no longer be available to beat the rush, the option of visiting a physical Apple Store remains open for those in need.
To provide a sneak peek into pricing, the iPhone 15 lineup starts at $799, with the iPhone 15 Pro commencing at $999, and the larger iPhone 15 Pro Max beginning at $1,199.
In conclusion, Apple’s pre-order ritual has once again stirred the excitement of tech enthusiasts around the world. As the digital curtain lifts on the Apple online store, customers prepare to embark on a journey to secure the latest iPhone 15 models, each one a testament to Apple’s relentless pursuit of innovation and excellence in the realm of mobile technology.